View Source | January 29, 2018
When Senior Sustainability Scientist Shade Shutters approached communities and economic developers in Arizona with tools to create green economies, they initially dismissed him. The mindset was, "put food on the table first, then you can think about the long term," and they wanted to prioritize jobs.
Shutters was eventually able to garner interest by rebranding 'green decision tools' as 'innovation and creative economy tools,' insight he shared at a Jan. 23 Future Tense event co-hosted by ASU and COMEXI – Mexico’s influential foreign affairs think tank.
Titled “Will our Cities Survive the 21st Century?," the event convened reporters, experts and resilience officers from around the world. Participants agreed that the successful future of cities relies on involving all communities when communicating threats, setting priorities and making decisions about mitigation and adaptation.