The 8 Attributes of Successful Sustainability Leadership
- Retired McDonald’s VP of CSR & Sustainability
Bob Langert is widely known as a CSR (Corporate-Social Responsibility) subject matter expert and leader, and is the author of The Battle To Do Good: Inside McDonald’s Sustainability Journey.
In his talk, Langert will discuss McDonald’s turbulent journey to try to be a responsible company over the past three decades, facing controversial issues such as obesity, deforestation and animal treatment and battling with groups such as PETA and Greenpeace. Langert will provide an unfiltered and unsullied inside view of McDonald’s failures and successes and stories about the 8 attributes of leadership that he found in common with those that forged meaningful change.
Please join us for this afternoon talk and reception. Light refreshments will be served.
3:00 - 4:15 p.m.